Startup UX and Product Design Case Studies

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Competitive Analysis

Product Strategy

Holly helps local governments create better job descriptions, set competitive salaries, and improve hiring decisions using AI and real-time data.

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Holly

Holly helps local governments create better job descriptions, set competitive salaries, and improve hiring decisions using AI and real-time data.

Hearth AI helps people keep track of and improve their relationships by using agentic AI to organize and add useful information about the people they know.

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Hearth AI

Hearth AI helps people keep track of and improve their relationships by using agentic AI to organize and add useful information about the people they know.

BRX AI is a developer tools platform that offers a workflow engine that makes building AI applications more efficient.

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BRX AI

BRX AI is a developer tools platform that offers a workflow engine that makes building AI applications more efficient.

Zoba's optimization platform helps delivery and ride services manage their fleets more efficiently.

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Zoba

Zoba's optimization platform helps delivery and ride services manage their fleets more efficiently.

As a PM on the Payments team at Google, I owned the checkout process at YouTube.

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YouTube

As a PM on the Payments team at Google, I owned the checkout process at YouTube.